Watches and Wonders Geneva, the great watchmaking event, rethinks the show format and divides the event into two moments. The first is scheduled from 7 to 13 April, with 40 fashion houses that will meet on the new platform. The second, a few days later, will take place in China, where 15 fashion houses will participate in the second edition of Watches and Wonders Shanghai in the setting of the West Bund Art Center. Cartier, Chanel, Chopard, IWC Schaffhausen, Jaeger-LeCoultre, Hermès, Patek Philippe, Rolex, Tudor, Oris and Ulysse Nardin, Bulgari, Carl F. Bücherer, Hublot, Louis Vuitton, TAG Heuer and Zenith participate among others. The online event is intended for professionals, distributors and media representatives, but also for VIP customers of the brands, invited to preview the news of 2021.