Many brands fled Snapchat for greener pastures on Facebook and Instagram. But those that stuck around have found Snapchat is a winning platform to reach Gen Z   Several times a week, Chubbies, the menswear brand known for short shorts, posts office pranks to its…

Executives are betting on a new monogram to signal change, boost the brand’s luxury credentials and grow its leather goods offering   Burberry’s latest campaign, featuring a gender-morphing Gigi Hadid, wearing pyjama pants, a camera bag and other items covered in the brand’s new monogram,…

Macy’s, JCPenney, and Walmart are just some of the retailers that have opposed Trump’s tariffs   Donald Trump was supposed to be bad for civil rights, bad for the environment, and bad for women, but he was always supposed to be good for business. After…