The fashion pact at the G7: 150 brands come together in defence of the environment
Launched by Macron during the G7, the fashion pact brought together 32 companies and 150 environmental brands, led by Francois-Henri Pinault Fashion pollutes. Big fashion houses know this well that they do not use recycled materials, do not respect the environment or relocate productions….
Gucci High Jewelery finds a home in Place Vendome
New collection Hortus Deliciarum signed by Alessandro Michele The Gucci High Jewelery designed by Alessandro Michele finds a home in the iconic Place Vendome, in Paris, the epicenter of the biggest international fashion and clothing brands and the most starred hotels. It is precisely here…
Fashion and Luxury, 5 cult pieces on which to invest
Bags and shoes for fashion investments Super trendy and excellent investments: here are five must-have pieces to bet on and why. It is a sort of Fashion Investment Guide 2019 that emerges by crossing information between the Stylight and Rebelle fashion portal, a platform for…
Versace, Coach and Givenchy Have Angered China’s Netizens. Who’s Next?
Brands have issued apologies and lost celebrity ambassadors like supermodel Liu Wen after products were discovered listing Hong Kong, Macau and Taiwan as separate countries, angering nationalist Chinese consumers amidst political unrest in Hong Kong and a trade war with the US Chinese nationalism…
Milan woman, opens Prada, closes Gucci
Among the news also the debuts of Boss and Pilotto The facts followed the announcement. The Fashion Chamber had said it earlier this month: the September fashion week calendar would have been more balanced, thanks to a working table set up with the big…
Phenomenon ‘gamification’. Fashion focuses on the game
When the going gets tough, the tough guys start playing. First of all, the fashion and luxury brands that, lately, in ‘gamification’ find a new lever for their business. But what does this term mean? According to Wikipedia, it is “the use of elements borrowed…
Gucci tells the “fashion story” with the new campaign
Gucci returns to the myth for the new advertising campaign for fall / winter 2019-20, # GucciPrêtÀPorter, directed by Alessandro Michele and shot by Glen Luchford. “The fashion fabula is a manual and material narration, the result of a precise know-how that today is often…
Behind Burberry’s Big Bet on Its New Monogram
Executives are betting on a new monogram to signal change, boost the brand’s luxury credentials and grow its leather goods offering Burberry’s latest campaign, featuring a gender-morphing Gigi Hadid, wearing pyjama pants, a camera bag and other items covered in the brand’s new monogram,…
To the Capitoline museums in Rome the parade of the Gucci Cruise 2020 Collection
The Maison Fiorentina presented the new collection designed by Alessandro Michele with a parade of freedom of expression and feminism It takes inspiration from the works kept at the Capitoline museums The Gucci Cruise 2020 collection, whose parade took place this evening right inside…
PRADA ENOUGH WITH THE FURS, MAISON ENTERS THE ‘FUR-FREE’ FAMILY
Miuccia, new materials are also new frontier creativity Prada enters the ‘fur-free’ family. From the women’s collections of spring / summer 2020, the Italian luxury group listed in Hong Kong will no longer use animal fur to make new products. The decision was in the…