Scholl relaunches its iconic sandals, a must-have since the 1960s for the characteristics of orthopedic models that guarantee well-being, and aim to conquer an important slice of the market also in fashion. The premium footwear & footcare brand founded in the United States by William Scholl in 1899 gave life to the Iconic division which includes the famous Pescura sandals, designed to tone the legs of the wearer. The footwear business is grouped under the Scholl shoes division, of which Iconic is the main focus and is licensed to the German Aurelius Alpha International. The Iconic 2021 collection was entirely designed in Italy and made in Europe, especially in Italy and Spain. Europe is one of the reference markets of the Iconic division, in particular Italy, Germany, Austria, Switzerland, France, Spain, UK, Poland and the Nordic countries.