Rihanna launches three new beauty products from the singer’s gender-neutral skincare line, dubbed the Fenty Skin Start’rs. Fenty Beauty line debuted in 2017 with an unprecedented 40 foundation shades across the skin spectrum with varying undertones — forcing other brands to step up and cater to more diverse skin tones, in what is now called “the Fenty effect.” The vegan, gluten-free skincare line comes in millennial-friendly pastel packaging, some of which is refillable.


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