The four days of Milan Digital Fashion Week SS 21 started: from the great expectation for Prada and his multiple views to the Alberta Ferretti fashion show together with those of Etro, MSGM and Off white, there are many new features presented on the Camera della Moda platform. The creations of the designers will be shown in live streaming on the digital systems in the heart of the Milanese squares. The MSGM collection created by Massimo Giorgetti brings to the stage a colorful and fresh collection, and an important message through the video that framed the digital collection: ‘I don’t know where, but together. Love and all its facets … ‘. The choice of the protagonists of the video, sees among the protagonists the 23 year old actor Federico Cesari, known for the role of Martino in the series “Skam Italia”; Francesco Cicconetti, 24 years old and trans activist; 25-year-old fashion designer Naomi Oke; the student and synchronized swimming champion Camilla Vettore, 17 years old; Diogo Gomes and Matteo Tagliabue, both 23 and 24 year old models; Cai Yu, 24-year-old stylist.