Moncler sets a new record with 2.3 billion reach worldwide for Mondogenius show, presented during Milan Fashion week and with almost 300 million views on the main platforms in the world. Absolute record in China with 74 million views on Moncler Weibo, while on Instagram the video recap of the show became the most viewed content on the Moncler channel with over 13.5 million views. Mondogenius was a multi-dimensional experience that united the physical world with the digital one, reaching, connecting and involving global communities in Milan, Seoul, Tokyo, Shanghai and New York. Live from Milan, Alicia Keys kicked off the event by welcoming and accompanying users from all over the world. The show was broadcast in live streaming on the dedicated website mondogenius.moncler.com and on over 30 global platforms, including social media, e-tailers, websites and media channels. These are collections presented during the event: The 1 Moncler Jw Anderson, 2 Moncler 1952 Woman Veronica Leoni, 2 Moncler 1952 Man Sergio Zambon, 3 Moncler Grenoble Sandro Mandrino, 5 Moncler Craig Green, 6 Moncler 1017 Alyx 9Sm, 7 Moncler Ffgmt Hiroshi Fujiwara, 4 Moncler Hyke, 8 Moncler Palm Angels, Moncler + DingYun Zhang, Moncler + Gentle Monster.