Micam is getting ready for the new ‘Glamorous Magic’ edition scheduled from 20 to 22 February 2022 at Fiera Milano Rho. “Social media and digitalization are fundamental levers for Micam”, declared Siro Badon, president of the event and of Assocalzaturifici. and the latest edition of MICAM Milano Digital Show, the platform where companies and buyers from all over the world met and compared, giving life to a business without physical borders, registered the participation of more than 100 brands from all over the world between referred, for the first time, the Japanese, in addition to that from Italy, Spain and Brazil. More than 250 collections have been uploaded, for a total of 15 thousand products. The visitors were 4,000 in outfit compared to the last edition.
