Micam Milano, the international footwear industry exhibition, is scheduled for September 20-23 at Fiera Milano Rho. In the promotional campaign, the second chapter of the #micamtales series is dedicated to ‘Micam in Wonderland’, a sign of trust in a difficult period such as the current one. The September campaign, whose creative director was is Mm Company with the accounting of Laureri Associates, consists of photographs and of a set of three short films using irony as the leitmotiv of the narrative.
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