Micam Milano, the international footwear trade show scheduled at Fiera Milano Rho from 20 to 23 September, announces the birth of Micam Milano Digital Show, a new digital environment born from the agreement with NuOrder, an active e-commerce platform for B2B sales, to also support the promotion and business of companies online. It is an ‘augmented fair’ which sees digital enhancement of the opportunities of the physical fair. The exhibitor collections will be available on the platform, so that they can be seen by an even wider audience.


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