Chiara Ferragni signs a worldwide licensing agreement with Morellato Group, for the production and distribution of the first line of jewelery and watches under the Chiara Ferragni brand. The first collection will arrive in the stores in October 2021. Between the end of 2020 and the first months of 2021, the social star made a lot of important agreements, from Swinger international as licensee for the women’s collection, to Monnalisa for the kidswear proposals, from Velmar of the group Aeffe specializes in the production and global distribution of underwear and beachwear collections in Pigna for stationery and Nespresso x Chiara Ferragni co-branding.