Hydrogen launches on social media “Safe is better”, a campaign promoted by the designer and founder of the brand, Alberto Bresci, with the aim of raising awareness of the recovery of the economy in the fashion sector. As reported in La Stampa, Bresci explains that in the Hydrogen Future Lab collection the technological men’s classic suit is reinvented with ecofriendly 3D stretch materials. Using the Carvico ladderproof sports fabrics which the garments are made, 36% of the water used in the production processes is recovered, a reduction in CO2 emissions is obtained and 95% of the waste produced is recycled.


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