«This is not a story about the past, but about the future»: with these words Claudio Marenzi presents L.I.B.R.A.R.Y., the installation inside the former Stazione Leopolda that tells the 70th anniversary of the foundation of his company, Herno.

 

It is a path that makes use of archive pieces from the Lesa headquarters and also presented in a new interpretation, developed by the Polimoda students. Also on show are movies, images and vintage cars.
The name of the exhibition is the acronym of Let Imagination Break Rules And Reveal Yourself, a theme that binds to the whole project.

Water Echoes is the interactive installation designed by Studio Azzurro, which summarizes and evokes the most representative element of the brand, water, since from its foundation Herno has produced waterproofs and owes its name to a river.
In fact, at the Leopolda there is also a waterfall of real water, to remember the green side of the brand.

 

All the lates Herno proposals HERE!