Givenchy throws it back to the 70s in new short film
Artistic director Clare Waight Keller wanted to explore the connection between architecture and clothing
Where Clare Waight Keller’s Givenchy-wearing models go, you can bet there will be an architecturally stunning backdrop.
After taking over a country manor for the house’s Pre-Fall 2018 collection, the set for the resort 2019 collection is a series of 70s-style settings.
Produced under the direction of Waight Keller, the retro-style video – shot on Super-8 film – features looks from the collection that contrast the environment.
From a flowing rainbow-coloured dress backdropped with Brutalist concrete, or a variety of tropical looks inside a muted living room setting.
For all Givenchy fans out there, the good news is that the house has upped its amount of collections to include two additional standalone menswear shows – Celine followed suit yesterday – with the first presentation taking place during PFW in January.