Genny, a brand of Swinger International, invests in the retail segment and opens a 50sqm single-brand store in Capri, in via Camerelle. The interior of the boutique incorporates the stylistic lines of the maison founded in 1962 by Arnaldo and Donatella Girombelli in the furnishing of the rooms. The setting follows the exhibition concept conceived by Sara Cavazza Facchini, creative director of the brand since 2013, playing on shades of white. The new store joins the one in Milan and the Roman shop in via Bocca di Leone. Parallel to Genny, Swinger International is the licensee of Versace Jeans Couture, Automobili Lamborghini and Chiara Ferragni.