MSGM is a brand created in 2008 by Massimo Giorgetti in partnership with the Paoloni Group. The men’s and women’s collections are designed by the same founder. Strong ability to capture trends and select a young and motivated team. The brand favors contemporaneity and continuous trend research starting from indie music and contemporary art. The designer knows how to mix his passions and all those aesthetic and artistic expressions linked to the world of the web. The result is an explosion of colors, shapes and lines that captures the attention of the public, making MSGM one of the most intriguing fashion brands of the moment