Further cementing itself as a global leader in streetwear, Champion is opening up shop at Chadstone 


The venture is the brand’s first dedicated streetwear store, and will house Champion’s full range of premium apparel – including the iconic Reverse Weave line – and footwear, with men’s and women’s styles available.

Elevating the in-store offering further, the brand is introducing a customisation service. If you’re serious about your streetwear, you’ll be able to personalise your Champion apparel with a selection of patches.

To celebrate the new digs, Champion is throwing a party and everyone’s invited.

The festivities will include complimentary America soda from Woofy’s, music courtesy of DJ Lucile Croft and Thomas Davenport in-store to provide styling tips.