The sisters Kardashian – Jenner will interpret the Calvin Klein Underwear and Calvin Klein Jeans lines
According to what has been learned from a well-known brand press, the protagonists of the brand’s multimedia campaign will be Kim Kardashian West, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner and Kylie Jenner.
The Fall / Winter 2018 global advertising campaign of the CALVIN KLEIN UNDERWEAR & CALVIN KLEIN JEANS lines was conceived in collaboration with Lloyd & Co., and realized by the photographer Willy Vanderperre and the video maker Shane Sigler in the location of Thousand Oaks, in California. March 2018
The campaign, realized with black and white images, has made its international debut on digital, in-store and external channels in the last hours.
The second episode of the Calvin Klein campaign with the famous sisters then continues the journey of the world famous movement #MYCALVINS.
The audience is encouraged to participate by demonstrating what they mean by family, using Our Family #MYCALVINS on social media, as well as uploading images to the live gallery of www.calvinklein.com/mycalvins.