Alda Fendi, president of the Alda Fendi Experiments Foundation, was awarded Chevalier dans l’ordre national de la Légion d ‘Honneur (Knight in the National Order of the Legion of Honor) by Christian Masset, ambassador of France to Italy. Alda Fendi has worked in the family business since she was very young, demonstrating extraordinary will and dynamism. In the 1960s, the intense collaboration with Karl Lagerfeld began. It allowed the fashion house to create a profound innovation and unstoppable experimentation and daring creativity that characterized the Fendi brand.


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