Msgm, a fashion film for the new adv

Msgm, a fashion film for the new adv

The label of Massimo Giorgetti created for the p-e 2019 a film shot by Sharna Osborne with the creative direction of Katie Grand. Maria Carla Boscono is among the protagonist faces

Msgm presents the new campaign for the spring-summer season 2019/20. For the occasion, Massimo Giorgetti has thought of a fashion film directed by Sharna Osborne with the creative direction of Katie Grand.

The designer has titled the adv Dream! Dream! Dream !, a name that refers to the dimension almost suspended in time that images want to communicate.

The shots are deliberately blurred and at the same time colored.

Among the protagonists, Maria Carla Boscono, Mattia Liam, Kajus Valciukas and Joshua Hillman.