Dsquared2 launches the new Key bag icon

Dsquared2 launches the new Key bag icon

Dsquared2 accelerates in accessories. The brand of Dean and Dan Caten, who debuted in the world of handbags in 2012, presented in Milan, in the store of Via Verri, the Key bag.

Declined in 4 models between versions with pouch, shoulder strap and clutch of different sizes, it is inspired by the metal closure coming from the rings of the keys of the vintage wallets. The bag, which will be made in the seasonal and continuative versions, is on sale from this month on all the distribution channels of the label, including e-commerce.

The brand wanted to create an accessory that can be identified with its image, highlighting the concept of versatility to meet more generations. “Our desire was to create a bag that was traceable to the brand, to define its personality,” commented the creative duo to MFF. As for future projects, the company confirms that there will be an increasing focus on the accessory.